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Hereby is a description of typical Web Site Promotion
Services process stages applied to customers' existing websites or to
sites under construction:
- Purpose of site and Target Market
- Graphic Design
- HTML writing
- Loading time
- Text Content on Start Page
- Spelling
- Pages in European Languages
- Visitor Statistics
- Metatags
- keywords choice - in referrence to the general keywords
frequency of the site's domain of operation on the Internet
- acceptability
- relevancy
- spelling and common mispellings
- Popularity at Search Engines and Directories a.
by own URL b. by most popular keywords c. absolute location and location
relative to competition d. saturation
- Writing a Full Report
- estimate of success after modifications
- recommendations: continuation or closing the site
- estimate of traffic driving work, preliminary and monthly maintenance,
resulting in price quote for next 3 months
- Correction of 2-7 above
- Correction of Metatags
- Installation of required statistics tools if needed
- Submission by hand to Directories (Yahoo!, Looksmart,
Open Directory Project, etc.)
- Submission by hand to Search Engines
- Translation and Submission to European Languages
Directories and Search Engines
- Correspondence and Establishing links with other
Websites, specialist sites, etc.
- Full Submission Report
- Re-Submission of Failed Submissions
- Analysis of cause and re-submission in case of
loss of high locations
- Submission to new or modified Search Engines and
Directories and to more categories at other Directories
- Modifications or updates of Text Content of Start
Page
- Analysis of Monthly Statistics of the site
- Modification of Metatags accordingly
- Analysis of Popularity (as in # I/10 above)
- Full Monthly Report
(after 3 months
- while all submissions are already in effect):
- Analysis of accumulated statistics and estimate
of future growth trends
- Full Report including Recommendations and Price
Quote for ongoing monthly maintenance (as in # I/11 above)
(as
in # III above)
© Soft Rom Solutions | Design
by Kira Volvovsky
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